How to Watch ITV in USA: New ITVX Upgrade

Watching ITVX Live Stream – ITV Hub Anywhere in the World

Update ITV Hub (and before that ITV Player) have now gone.  They’ve been superseded by ITV’s brand new streaming service ITVX.  You can find it on the ITV website and it’s still free to use with adverts, not all VPN services work with it – but we’ve checked NordVPN still works fine in 2024.

I have to say I don’t watch ITV that much, and when I do it’s something that’s very specific. However, this afternoon I am enjoying the French Open Tennis finals which are covered on ITV4, and when you look through the listings there’s a lot of good stuff broadcast (oh and Jeremy Kyle).  There certainly seems to be a focus on quality rather than quantity as was possibly the case previously.

ITV Live Stream Site

Their online presence has improved greatly too, and ITV have recently relaunched the ITV Hub which carries the majority of their broadcasts across the channels.   There are two subscription models, first one is free, but you’ll have regular advert breaks similar to the terrestrial broadcasts.  The other option is the ‘premium’ membership which removes all the advert breaks, they keep changing the cost of this subscription, so you’ll need to check if it’s something you’re interested in.

Remember though just like all the other UK television stations, the ITV Hub app normally only works if you’re physically located in the UK.  However, there is a way to get round these restrictions which work for your ITV account in the same way as you can access the BBC.  Yes, you can watch ITV live in the USA without using any of those viruses riddled streaming sites.  So, for others who want to watch ITV player and who are not currently located in the United Kingdom, here’s a quick guide to enabling the ITV live stream anywhere.

Easy Steps on How to Watch ITVX Player in USA

First of all, you need an account, not sure why, but you do. So first make your way to registration page which you can find off the homepage – https://www.itv.com/itvplayer/ .

Watch ITV Player in USA

All easy stuff which you can make up if you wish, except the email account which you’ll need to confirm.  Under the postcode section, just put any UK postcode if you’re not resident in the UK – if you’re on holiday put your real one from home, otherwise just pinch one off a hotel, restaurant in the UK.

What is ITV Hub and Where Has it Gone?

ITV Hub is an online streaming service in the United Kingdom that offers free and paid subscription-based access to live and on-demand content from ITV’s broadcast channels, including ITV, ITV2, ITVBe, ITV3, ITV4, and CITV. It offers a wide range of content, including TV shows, dramas, documentaries, movies, and sports events. Users can watch live television or catch up on missed episodes of their favorite shows on the platform. The service is available on various devices, including smart TVs, laptops, tablets, and smartphones.

It has been replaced in 2023 by ITV’s rather impressive new streaming service ITVX.  Now often these upgrades don’t really change much but ITVX is a huge improvement.  There are loads more programmes and lots more channels (some virtual channels that have different content).  It’s a really impressive streaming service and worth checking out.

 

Watch ITVX Online Outside UK

That’s it really, you’ll need to login every time, but you can set it to remember your login. Unfortunately, there are a couple more steps – first one is to change your system time, apparently you can get issues if you’re in a different time zone (because it shows you’re not in the UK).  It’s never been a problem for me, but it only takes a minute to change your system time to GMT so worth doing while you’re trying to watch something on ITV player abroad.

The second is to change your IP address to a UK one to fool the geo-blocking, for this please watch this video using NordVPN to access.



That all there is to it, just like all the other UK TV stations you need to switch your IP address to a UK one using a proxy/VPN provider and it will all work perfectly. You can watch British TV without a VPN using SmartDNS but this is the most reliable option.  The video demonstrates a product called Identity Cloaker which is security program which provides access to a network of fast VPN servers all across the world.  Its primary focus is on security however thousands of people use this program to watch geo-blocked content from anywhere in the world. Just like you use it to spoof IP address to watch ITV player, you can use the same service to watch thousands of other channels across the world.

They have identified the popularity of UK and US media channels so there are more servers in those countries than anywhere else.  It works perfectly with all the UK stations, so if you are missing those Coronation Street episodes then why not give it a try.  Although primarily a computer program designed to be run on a PC or laptop, you can also set up your connection on a smartphone or tablet too.

Try a short subscription first to see how well it works for you

NordVPN Discount Page

 

8 thoughts on “How to Watch ITV in USA: New ITVX Upgrade”

  1. No just to watch ITV player online at the moment, you don’t need an account with BBC, Channel 4 and Channel 5. You can just connect to a UK server and they should all just work.

  2. Hi Lindsey, yes it works for all UK stations including services like Netflix and Sky Go. You don’t need an account for the BBc iPlayer either just for ITV player.

  3. No problem –
    1) Yes that’s right all the UK stuff will work.
    2) The US servers (and all the others are included) – just select a US server before you connect to HBO or Hulu.

  4. Couple of questions please 🙂
    1) So if I use the UK servers I can gain access to all British TV and websites?
    2) I’d like to watch Hulu and HBO – do the US servers cost extra?

  5. It should work from any country, and all the versions are the same. I’ve used it in about twenty countries without any problems.

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